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February 25 2014


January 31 2014


Mei Ling Starkey of The Rock Church: Episode 72 » Social Media Church podcast

Podcast: Download (Duration: 27:40 — 12.7MB) Mei Ling Starkey is the Media Relations/Social Media Director at The Rock Church in San Diego, California, founded & led by Pastor Miles McPherson. She connected with us on the Social Media Church podcast while en route between one thing and another; we talk about Rock Church’s approach to communicating through social media, how to integrate volunteers into the flow of their church’s social media, engaging people on their online campus, a newly-launched video devotional app, and more. Show Notes Connect with Mei Ling Starkey on Twitter @mlstarkey The Rock Church is on Twitter @therocksandiego, Facebook fb.com/therocksandiego, Instagram instagram.com/therocksandiego, YouTube youtube.com/therocksandiego Rock Live – Watch The Rock Church services live online Miles A Minute – The 60 Second Daily Video Devotional app – Every day for a year with Miles McPherson #new Real-time dashboard of the most popular church Facebook pages @djchuang something that I did that you did not mention on the podcast (and Josh on his blog) was set-lists. https://t.co/oQJbIgq3Xm — Brian Alexander (@brianfalexander) January 21, 2014 Brian Alexander on @brianfalexander + on Instagram http://instagram.com/brianalexand3r + he’s at Forest Hill Church (Charlotte NC) Share this:FacebookTwitterGoogleTumblrPinterestEmail http://socialmediachurch.net/2014/01/mei-ling-starkey-of-the-rock-church-episode-72/
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January 25 2014


Social Media - If We Humanize Business, Can We Escape the Matrix? Maddie Grant Guests on Marketing Smarts [Podcast] : Marketing Podcast

Social Media: Marketing Podcast - In this week's episode of Marketing Smarts, author Maddie Grant explains why the new world of communication afforded by social media requires that organizations shed their mechanistic perspective—and become more ... http://www.marketingprofs.com/podcasts/2012/7950/if-we-humanize-business-can-we-escape-the-matrix-maddie-grant-guests-on-marketing-smarts-podcast

January 19 2014


Cory Doctorow: Hacking Politics - YouTube

Computers permeate almost every aspect of our lives. To fully understand the world we live in, we must understand computers and the language of 1s and 0s the... http://www.youtube.com/watch?v=E4y3btcBD-o

January 17 2014


The Accidental Creative Podcast: Gary Vaynerchuk Interview on Jab, Jab, Jab, Right Hook | Accidental Creative

Gary Vaynerchuk shares thoughts about how creatives can create value and relationship through meaningful online interactions, and talks about his motivation for building a strong social network. http://www.accidentalcreative.com/podcasts/ac/ac-podcast-gary-vaynerchuk-on-jab-jab-jab-right-hook/

January 02 2014



Podcast: Play in new window | Embed On this episode of the Online Marketing Made Easy Podcast, I interviewed Rick Mulready. Rick has a really interesting background that includes working for companies such as AOL and Yahoo, but most recently he’s been on a journey to share his conversations with the heads of social media from the biggest and most successful brands in the world including Nike, JetBlue, Gary Vaynerchuk, Ford Motors, and many others. Most recently, Rick interviewed the Boston Police Department’s Public Information Chief about the massive role social media played after the recent Boston Marathon bombings. I invited Rick on the show to talk about what he’s learned from these big brands and how we can apply those strategies and techniques to small business budgets. We cover a lot of great tips that run the gamut from content creation to how to promote on social media sites. In this episode, here’s what we’ll cover: The importance of going deep with social media. How to avoid social media overwhelm How your business objectives and goals determine where to focus your social media efforts How to find out where your customers are online Why you shouldn’t chase shiny new objects when they first come out and what you should do instead. How to generate leads and sales using social media And so much more! Items mentioned in this episode include: RickMulready.com Inside Social Media podcast Vine Snapchat VaynerMedia The Lorna Jane Facebook Page The Southwest Airlines Facebook Page Thank Rick for his awesome tips by clicking here < —- Click here to download the transcript. Right click to download the .mp3. Click Here to Subscribe via RSS (non-iTunes feed) Question: Which of these tips do you think you’ll apply first? http://www.amyporterfield.com/2013/07/big-brand-strategies/


Today's episode of the Online Marketing Made Easy Podcast, is all about selling with social media. Today's special is Laura Roeder, of LKR Social Media. http://www.amyporterfield.com/2013/05/social-media-sell-laura-roeder/

December 31 2013


Forget Best Practices - Get 100,000+ Likes with your Genuine Voice

David Oliver, Chief of Police at the Brimfield Police Department in Ohio, joins the Social Pros Podcast this week to discuss the insane popularity of his department's Facebook page, his book at the foundation its proceeds benefit, and the importance of maintaining a consistent presence and voice in social media. http://www.convinceandconvert.com/social-pros-podcast/forget-best-practices-get-100000-likes-with-your-genuine-voice/

December 29 2013


Der grosse #ADN Vergleich | ideasmachine

Mein Vergleich der Social Media Plattformen. Jetzt muss #ADN zeigen was es kann. Wird spannend, garantiert! http://www.ideasmachine.ch/der-grosse-adn-vergleich/

December 11 2013


#075: Jab, Jab, Jab, Right Hook [Podcast] | Michael Hyatt

Recently, I had the chance to sit down with Gary Vaynerchuk, author of the new bestseller, Jab, Jab, Jab, Right Hook. This is one one of the best social media books I have read in a long time. http://michaelhyatt.com/076-an-interview-with-gary-vaynerchuk-podcast.html

November 05 2013


#TwitterIPO: Your Tweets From Our Twitter Hour

Our Nov. 5 hour exploring the coming launch of social media giant Twitter’s Initial Public Offering (or IPO) asked you, our listeners and online followers, for input on what value you see in the service. We got a pretty broad range of responses.

Have more to say? Let us know in the comments below, or tell us on Facebook, Tumblr and — of course — @OnPointRadio.


Taking Stock Of Twitter’s IPO

Twitter’s big IPO – the buzz, the billions and assessing the value of an empire of tweets.

Seems like five minutes ago, Twitter was sort of a joke. This week, it’s a big IPO. A public stock offering on the New York Stock Exchange that will value Twitter at over $10 billion. The company with the funny name that introduced us all to tweets and hash tags and 140-character messages is riding a wave or a bubble, depending how you see it. Hoping to raise a lot of cash without taking the kind of dive Facebook did after its sky-high IPO. All the attention is lighting up social media and where it’s headed. Our always-on web life. Up next On Point: #TwitterIPO, and where Twitter takes us.

– Tom Ashbrook


Zach Seward, senior editor of Atlantic Media’s online business news magazine, Quartz. (@ZSeward)

Rob Armstrong, head of Lex, the Financial Times’ opinion and analysis column. (@rbrtrmstrng)

Jennifer Van Grove, social media reporter at CNet. (jbruin">@jbruin)

From Tom’s Reading List

Quartz: What Twitter’s IPO Means –  ”People will call it a bubble, but they’re generally talking finance, as in the reason Pinterest and Snapchat are now worth $4 billion apiece. What I see is a social bubble, the collective delusion that Twitter’s IPO is a celebratory event, even if you’re not one of the few actually holding a stake in the company.”

CNet: Boobs and banner ads: Twitter’s Facebook dilemma — “At their worst, Twitter ads now resemble banner ads. Yet instead of being relegated to the right-hand side of a Web page, the ads are popping up in the stream on desktop and mobile. The brand-appeal, however, is that a company can pay to promote a tweet to a wider audience and use the power of an in-line photograph to make a stronger impact. Take Victoria’s Secret, for instance, which recently ran a Promoted Tweet with an image of a scantily clad model whose boobs, which would have previously been hidden from view until a person clicked to view them, ran through the timelines of a wide-eyed audience.”

New York Times: Twitter Raises Price Range for Its I.P.O. – “But coming ahead of pricing for the company’s stock, the higher price range suggests Twitter is emboldened after the conclusion of its road show. Thanks to the strong demand for its stock, Twitter is planning to close the order books for its I.P.O. on Tuesday at noon, a day earlier than scheduled, according to people familiar with the matter. Twitter still plans to price on Wednesday and begin trading on Thursday.”


October 31 2013


Social Media Clarity

An interview with Chip Morningstar (and podcast hosts: Randy Farmer and Scott Moore) who created and ran the first MMOs/Virtual Worlds. This segment focuses on the emergent social phenomenon encountered the first time people used avatars with virtual currency, and artificial scarcity. http://www.buzzsprout.com/16050/125999-the-origin-of-avatars-mmos-and-freemium-wav

August 26 2013


August 05 2013


July 13 2013


AC Podcast: Mitch Joel on Rebooting Business and Life | Accidental Creative

Is it time to reboot your business and your life? Mitch Joel thinks so, and on this episode he'll explain why and how with insights from his new book CTRL ALT Delete. http://www.accidentalcreative.com/podcasts/ac/ac-podcast-mitch-joel-on-rebooting-business-and-life/

August 23 2012


Twitter Lets Customers Skip Recordings, And Make Choices : All Tech Considered : NPR

Once relegated to one-time promos and marketing campaigns, Twitter is now a tool businesses use to provide customer service. And for some customers, Twitter can be a deciding factor in what companies they do business with. http://www.npr.org/blogs/alltechconsidered/2012/08/15/158781405/twitter-lets-customers-skip-recordings-and-make-choices

August 09 2012


Social Media in der Wissenschaftskommunikation

Das Web 2.0 hat Hochschulen, Forschungs- und Wissenschaftseinrichtungen neue Möglichkeiten erschlossen, mit der Öffentlichkeit zu kommunizieren. Wie nutzen sie die sozialen Netzwerke im Internet? Ein zweiteiliger Podcast des Stifterverbandes ist der Frage nachgegangen. http://www.stifterverband.info/wissenschaft_und_hochschule/dialog_wissenschaft_und_gesellschaft/social_media/index.html

August 01 2012


Steve Hargadon: Connecting Educators - Reflecting on Ning and Educational Social Networking After Five Years

a live and interactive FutureofEducation.com webinar with David Deubelbeiss, founder of the Ning network EFL Classroom 2.0--like my Classroom 2.0 network also in its fifth year, and with over 25,000 members. As "pioneers" of connecting educators through Ning, David and I will talk about educational social networking and social media for both teacher professional development and also for student learning. This is an early kickoff discussion as part of Connected Educator Month! http://www.stevehargadon.com/2012/07/connecting-educators-reflecting-on-ning.html David Deubelbeiss, B.Ed., M.Ed. (TEFL), is an educational leader in the field of Web 2.0 learning and an avid creator of instructional material. He shares his resources through his online community of thousands of teachers – EFL Classroom 2.0 He has a simple teaching philosophy of inspiring both teachers and learners, believing “when one teaches, two learn”.

December 20 2011


Full Interview: Baratunde Thurston on Marketing Your Book in a Digital Age | Spark

These days, authors are increasingly expected to do more than just, you know, write books. They’re expected to have a presence on social media, to have a public profile, and to connect with fans and potential new readers. Baratunde Thurston is taking that a step further. Actually, he’s taking it several steps further. He’s a comedian, Director of Digital for The Onion, and he’s the author of the forthcoming book, How to Be Black. He’s assembled a volunteer ‘street team’ to help market the book through word-of-mouth and social media, and is modeling the marketing of the book on a political campaign. Is this the future for all authors? And what if you’re a low profile person who just wants to write? http://www.cbc.ca/spark/2011/12/full-interview-baratunde-thurston-on-marketing-your-book-in-a-digital-age/
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